Description
Three experienced digital transformation experts Jeetu Mahtani, Jon Cordina, and Duncan Vecchio Jr. put together a complete guide in Think and Grow Digital that draws on decades of research, case studies, and hands-on consulting work. This guide helps organizations thrive in a world where things are always changing. This book goes much beyond just being a basic guide to technology. It looks at the human, cultural, and strategic aspects of digital change and gives you practical frameworks that help you move from old ways of thinking to new ways of innovating.
The authors start by giving a harsh reality check: digital transformation isn’t a one-time project or a list of technologies to check off. It’s a continual change in the way an organization works that needs strong leadership and constant adaptability. They talk about the Digital Maturity Curve, a framework that helps management figure out how well their organization is doing in four areas: culture, talent, procedures, and technology. You can see where to put your limited resources for the best results by plotting your company’s location on this curve.
The idea of the Net Generation lies at the heart of the book’s main point. This group of workers has grown up surrounded by digital encounters. Mahtani, Cordina, and Vecchio say that businesses need to move away from top-down orders and toward collaborative ecosystems where these digital natives work with experienced professionals to come up with answers. The authors show how combining new ideas with institutional knowledge can lead to breakthroughs in speed, quality, and customer experience through vivid case studies. For example, a global bank uses agile squads for rapid prototyping, and a family-owned manufacturer uses IoT sensors to improve production.
Five pillars of digital leadership make up the core of Think and Grow Digital. First, Vision: establishing a strong guiding light that connects digital projects to the main aims of the organization. Second, Talent: putting together teams from different departments and encouraging a culture of continual learning through micro-learning modules and mentorship programs. Third, Governance: setting up simple, decentralized ways to make decisions that speed up experimentation while keeping an eye on danger. Fourth, Data: making analytics available to everyone and using real-time dashboards to turn raw data into useful strategic knowledge. And fifth, ecosystems: working with startups, universities, and tech consortia to get new ideas from outside sources.
There are hands-on tools for each pillar, such the Digital Leadership Scorecard and the Fail-Fast Review checklist, that leaders at any level can start using right away. The authors also talk about frequent problems, like “pilot purgatory,” where proofs of concept get stuck without a clear way to grow; middle management’s reluctance to give up control; and the moral issues that come up with AI and automation. In honest interviews, executives talk about how they got around these problems by using a “fail-forward” credo and making sure that rewards were given for both trying new things and doing things well.
The last chapter of Think and Grow Digital looks ahead to new technologies like quantum computing, decentralized banking, and the metaverse and how businesses may get ready to take advantage of these new waves of innovation. The last chapter is a call to action: digital growth is not an option; it is necessary for survival in a world where change is the only thing that stays the same.
Think and Grow Digital gives you the strategic vision, practical playbooks, and inspiring examples you need to turn your company into a digitally fluent powerhouse, whether you’re a C-suite leader, an HR expert, or a frontline manager.
About the Authors
- Jeetu Mahtani is a global digital strategist and former CIO who has led transformation programs for Fortune 500 companies.
- Jon Cordina is a human capital expert with a focus on digital learning and talent development in the tech sector.
- Duncan Vecchio Jr. is an innovation advisor and author, specializing in agile methodologies and ecosystem partnerships.
Product Details
- Title: Think and Grow Digital: What the Net Generation Needs to Know to Survive and Thrive in Any Organization
- Authors: Jeetu Mahtani, Jon Cordina, Duncan Vecchio Jr.
- ISBN‑13: 9780071826648
- Publisher: McGraw‑Hill Education
- Published: April 23, 2019
- Pages: 240
- Binding: Paperpack
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