Blue Ocean Strategy by Ren?e Mauborgne and W. Chan Kim

Innovate with “Blue Ocean Strategy” by Ren?e Mauborgne and W. Chan Kim ? Available in Sri Lanka

Welcome to booxworm.lk, your premier destination for the best books in Sri Lanka. Today, we are thrilled to introduce “Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant” by Ren?e Mauborgne and W. Chan Kim, a transformative guide for business leaders and entrepreneurs.

Why “Blue Ocean Strategy” is a Must-Read

Transformative Business Concepts

“Blue Ocean Strategy” introduces the concept of creating uncontested market space to make competition irrelevant. Ren?e Mauborgne and W. Chan Kim provide actionable strategies for innovation and growth, making this book essential for business leaders and entrepreneurs.

Memorable Quotes from “Blue Ocean Strategy”

1. “The only way to beat the competition is to stop trying to beat the competition.”
   • Translation (Sinhala): “???? ????????? ?????? ??? ?? ??????? ???????? ?????? ????? ????.”
   • Translation (Tamil): “???????? ????? ??? ??? ?????????? ????? ????????? ??????? ????????.”
2. “Value innovation is the cornerstone of blue ocean strategy.”
3. “Creating blue oceans builds brands and generates strong, profitable growth.”

Availability at booxworm.lk

You can purchase “Blue Ocean Strategy” from our online store, booxworm.lk, or visit our physical stores to grab your copy.

Physical Stores

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About the Book

Title: Blue Ocean Strategy

Authors: Ren?e Mauborgne, W. Chan Kim

ISBN: 9781591396191

Publisher: Harvard Business Review Press

Published Year: 2005

Number of Pages: 256

Binding: Paperback